Anyone ever use IndieGoGo?

I'm really only curious to hear anyone elses experiences regarding the website. Or Kickstarter. I've got a page up now:

http://www.indiegogo.com/Costigan-Bloch?a=2530&i=addr

But sometimes it feels all hit and miss. Then again, I suppose crowd-funding is relatively new way to raise cash.

Anyone ever use it or have any tips? New to the site, awesome to be here!

It's simply a platform it's not a magical funding site. The idea is you already have the funders, but instead of sending random emails, they organize it and make it look professional, so don't expect anything more.