If your DVD is listed on Amazon, here is an example of the power of keywords.
I used "award winning" as one of my keywords.
I just looked in Google, and it has been indexed as:
Award Winning DVD
... To Skin a Cat is an award winning short film by Dan O'Berry. ... is sure to be remembered",
Lisa Bobal, Memphis Film Forum ... DVD Includes Award-winning short THE THIEF ...
That is because the following site uses Amazon XML feeds for their DVD content, and they chose "award winning" as one of their keywords. So on this site, my DVD is the 7th listed in the category "Award Winning".
http://www.critiquemag.com/dvd/award_winning.htm
Choose your keywords wisely.
I used "award winning" as one of my keywords.
I just looked in Google, and it has been indexed as:
Award Winning DVD
... To Skin a Cat is an award winning short film by Dan O'Berry. ... is sure to be remembered",
Lisa Bobal, Memphis Film Forum ... DVD Includes Award-winning short THE THIEF ...
That is because the following site uses Amazon XML feeds for their DVD content, and they chose "award winning" as one of their keywords. So on this site, my DVD is the 7th listed in the category "Award Winning".
http://www.critiquemag.com/dvd/award_winning.htm
Choose your keywords wisely.