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Old 05-16-2017, 08:42 AM   #16
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Join Date: Nov 2012
Location: South of the Mason-Dixon
Posts: 628
Love it or hate it, "The Blair Witch Project" was wildly successful, and was shot on a mixture of Hi8 and 16mm (CP-16, vintage news film camera). It was conceived by film school students, who managed to line up a few investors. It got into Sundance and found distribution throuh Artisan Entertainment from there.

Marketing and connections. Artisan never questioned the shooting formats.
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