Hi,
I just made a pilot episode for my series ( animated ).
Now I dont know what to do next - look for a distributor or investor / producer.
I am confused as I dont know the marketing side of films and series.
I am looking for investor so do distributors provide funding ? Do they " buy" series / pay on completiton of each episode? Or is this a role or a producer?
It would be aa great help for people like me if someonw can throw some light on this topic.
Thanks
Project financing, advertising, distribution and many other things typically fall under the umbrella of a production contract in entertainment. I'm more familiar with deals in music production than film/animation production, but there aren't many major differences when it comes down to funding art and entertainment.
Most contracts for unproven, first time artists work out like this:
While ideally all of the money comes from people who pay to enjoy your brand of entertainment, YOU are basically held liable for all expenses up to, and sometimes even slightly beyond, the point where sales begin to turn a profit. All the expenses of gear and production financing, editing, distribution, advertising.. even travel costs incurred during promotion and catering expenses during production is all money spent on your good name.
If the production company does a great job and your product sells well, sales will cover the expenses of the contract and you earn a pre-negotiated percentage (typically small) of the remaining profit. If it doesn't sell as well as expected and the company doesn't achieve a profit, you owe the balance of expenses not recovered by sales, which will either come from future profits, if any, (such as future releases of a series in your case) or out of your pocket if the contract is terminated prematurely.
Also be aware that in most cases the production company will hold the rights to your art, not you. If you discover you're being hosed down by a bad contract, you can't just walk and take your work with you. They own it. And, even after a contract is satisfied and everything is squared away, you will either have to pay additional money yourself to get those rights back, or, another company you negotiate a new contract with will have to buy the rights from the previous company.
In summation, a first-time contract will be negotiated so that you incur most or all of the financial risks involved. It is very unlikely a contract will be successfully negotiated otherwise before you are a proven commodity.
If you're seriously considering this route, the first thing you should consider (most especially your first time out) is finding an entertainment lawyer who can interpret and negotiate contracts on your behalf. It'll cost you up front, but it will be the best investment you can make at this stage.